Predictive service for DSP and SSP.
AI-based revenue optimization
01 / Dynamic Floor Price
Dynamically adjust floor prices to increase profit
02 / Smart QPS
Send only impression opportunities that are interesting for your DSPs: increase bid density, increase profit, decrease CAPEX for your connected DSPs.
03 / Video Fill Rate optimization
For SSP: Decrease waste from the broken tags that DSP bids, and lost revenue opportunities by throttling low-fillrate tags from the auction.
For DSP: increase revenue from the arb tags.
04 / Predictive targetings
Target for a specific CTR, VTR or Fillrate
05 / Predictive bidding strategies
Target for a specific CPC or video completion cost
06 / Antifraud
Antifraud that directly improves ROI for CPI/CPA campaigns in the range of 10-50%. You can buy less inventory and have the same number of conversions.
For SSP
Eliminate waste with video fill rate optimization, increase profit by optimally pricing impression opportunities and increase revenue by condensing bidstream with your DSPs
For Ad Exchanges
Improve your profit by optimally pricing impression opportunities, and increase revenue by condensing bidstream sent to your DSPs.
For DSP and adservers
Improve your CAPEX by condensing bidstream of up to 5 times.
Satisfy most demanding of your brand advertisers: use targetings like VTR>=70%, CTR=2%.
Increase revenue from you video arb tags.